In this blog post we give you 9 advice that can get your web shop to attract more free, organic traffic in Google by doing SEO. We have invited Nikolaj Mogensen to our blog. Nikolaj started his own web shop in 2008 and has been working with SEO on some of the largest Danish webshops
At ScanCommerce we do not do SEO ourselves, we leave that to our partners. Our core comptence is web shop software, not web shop SEO. But we work with several agencies that has web shop SEO as their area of expertise and, among others, Google AdWords. This is how our web shops are SEO optimized
It is a well know fact that it is often cheaper to sell to existing web shop customers instead of recruiting new customers. As competiton incteases and profit margins are put under pressure it is important to focus just as much on these tactics as on Adwords and similar customer recruitment. At the same time
Many companies who start e-commerce in the beginning focus only on the sales and marketing of the web shop. 90% of the effort is used on the design, affiliates, and SEO areas, and when the sales really speed up they have to work around the clock and often suffer from errors in picking orders, stock
This blog is not meant as something which, in any way, should be a complete description of HTTP/2 and the technical aspects. It should be seen as a short description of the background for HTTP/2 and some of the advantages. There are a lot of articles online which describes the subject in more detail. The
When you have your basic data, the design, and the webshop integration with your ERP system under control you are just about ready to launch your new updated webshop. But before you do, there is a very important process that has to be completed, that is 301 redirects and control of the domain setup (only
If you ask entrepreneurs what they want from their webshop you often get the answer that is has to be good and cheap. ScanCommerce wants to offer thier customers a webshop platform which gives the maximum possibility of getting success as a webshop owner. The competition is tough today, and therefore it is more important
Like so many other finesses, “personalisation” is on its way to become a necessity for webshop owners. The combination of more competitors and many products in the shop makes it a necessity to grab the visiors’ interest faster than ever before. The average visitor might have to see 5% of your products at the most.
Google has put a focus on security on the internet and wants all traffic to the webshop to happen through encrypted connections. New initiatives with red flags in the browser on all sites that does not use the HTTPS protocol, ie. the SSL certificate, have been announced. Google’s influence in this area can hardly be
HTTPS and SSL Certificate for webshop SSL certificate is something all webshop owners should strongly consider – If you use Google shopping feed it is already a requirement.